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What's New

It’s never a dull moment when you partner with Kellogg. From new products to innovative promotions, we give you the tools and tips
to drive traffic and make your store a neighborhood destination. Check out what's new and sign up to stay in touch with Kellogg.

 
  NEW! — Spice Up Your Salty Set

When it comes to salty snacks, bold and extreme flavors are the fastest growing – up 28% in the past two years.* Cheez-It® Grooves™ is the best of a chip and a cracker in one and our new Hot & Spicy Cheddar flavor in a 3.5 oz. bag will spice up your salty line-up. Kick it up another notch with new Cheez-It® Sriracha Snack Mix featuring a blend of Cheez-It®, pretzels, crunchy snacks and the zesty bold taste of Sriracha! Coming soon!

*Nielsen C-Store Ending 10-31-15

 
  NEW! — Famous Amos® Double Chocolate Chip Cookies

Real cookies lovers know what they want – chocolate – and more chocolate. New Famous Amos® Double Chocolate Chip Cookies feature rich chocolate filled with chocolate chips. It’s the sweet, crunchy, bite-size cookie indulgence that consumers want.

 
  NEW! — Special K® Chewy Nut Bars

What you see is what you love. Introducing new Kellogg’s Special K® Chewy Nut Bars. Two great flavors Chocolate Almond and Cranberry Almond are made with simple and wholesome ingredients like roasted whole almonds, oven-roasted peanuts, chocolate chunks and sun-ripened cranberries.
It’s a deliciously satisfying snack that your customers will feel good about eating.

 
  NEW! — Special K® Protein Dessert-Inspired Meal Bars

Whip up your sales with the unique flavor and fluffy texture of new Kellogg’s Special K® Protein Dessert-Inspired Meal Bars. Two great flavors – Chocolately Brownie and Chocolatey Dipped Mint deliver the protein that consumers want along with satisfying their desire for a rich and decadent taste.

 
  Rice Krispies Treats Blasted™ — Featuring M&M’s® Minis

Classic and popular Rice Krispies Treats® and M&M’s® Minis come together deliciously for an exciting flavor that draws consumers to your wholesome snack set again and again. Did you know that Rice Krispies Treats® is already the #2 Brand in the Wholesome Snacks Category with the #1 Rice Krispies Treats® Original Bar1? — So imagine what M&M’s® Red, Yellow, Green, Blue, Orange and Ms. Brown can do for your sales, when they team up with Snap! Crackle! & Pop!™ for our Rice Krispies Treats Blasted™ with M&M’s® Minis bar!

1) Nielson, Total US Convenience, 52 weeks ending 1/18/16

 
  Pringles® Original Crisps with Dip

Everyone loves Pringles® - one of the fastest growing salty snack brands1.

Now we’ve found a new way to pair up this perfect snack to keep your sales crisp. Introducing Pringles® Original Crisps with Dip! This on the go, single-serve innovation available only in c-stores, includes a satisfying helping of one of three tasty dips – creamy ranch, jalapeno cheddar or honey Dijon.

1) Nielsen Total US-Convenience, 52 weeks ending 2/21/15

 
  NEW! Consumer Study Reveals Insights To Re-Think Breakfast

Millions of consumers eat in the morning. But who are they? What motivates them? When, what and where do they eat? To better understand these questions, Kellogg commissioned a study among 1,500 consumers. Their answers reveal key insights and behaviors that will help you tailor your offering to better meet their needs and capture incremental sales.

To that will help you Re-Think Breakfast, please Log in or sign up for Grow My Store™.

The results of the study were also presented in a recent webinar. In case you missed it, we've made an encore presentation available for Grow My Store™ Members. Just log in to .

 

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